The biggest step in the sales transaction is making the decision to sell and committing to it. So once you’ve done that, what do you do next? Contact a reputable Realtor. There are many reasons for this, but first, let’s talk about what a reputable Realtor actually is.
Realtor Qualifications
Your Realtor should be a member of the local Multiple Listing Service (MLS). This makes your listing available to all agents in the area. Your agent should also be a member of the National Association of Realtors. This organization is committed to professionalism in the real estate industry. Does the Realtor have any other special designations? With additional designations, comes additional education.
How Do You Find a Realtor?
You could look within your sphere of influence (social groups, social media, friends, family, etc.) for recommendations.
Don’t fall for this one though…”My auntie’s best friend’s brother just got his license and will do it for cheap.” That’s a no win situation.
Also, don’t fall for the so called “experts” in a particular area or building. There is no such thing.
Do look for an agent who is active in your area and who has a sufficient amount of experience in representing both buyers and sellers. A Ssellers agent who works with buyers can anticipate issues that a buyer may have.
Also, be warned that when a listing agent has an assistant, you can expect that most of your dealing will be with the assistant and not the agent directly. They may claim to be in control, however, that’s usually not the case.
You may have a friend who just recently closed on a transaction and had a great agent. That could be one source. You should ask them if they’d use this person again.
Do you follow any agents on social media (Instagram or Facebook)? Good agents will seamlessly thread business into their accounts, but not in an “in your face” way of marketing.
Interview Potential Agents
A good idea is to interview up to three agents. It’s their audition to get your business. Anyone can post a sign in your yard, print some fliers, and wait for the phone to ring. What will they do to set them above the others? It could be marketing, negotiating networking, etc. This is your time to have any questions answered.
The sales process doesn’t have to be overwhelming. Your agent gets paid a lot of money to facilitate the transaction, so make sure you have the utmost of confidence in your decision. You are in the driver’s seat!
For more information or questions, don’t hesitate to contact me, Ken Molina at ken@hawaiilife.com 808.344.6421 Please follow my blogs for more tips on selling your Maui home.
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