You see it everywhere. Malama the Aina. The Hawaiian word mālama means to “take care,” and aina means land. So take care of the land. Don’t litter, pick up trash, recycle. It’s basic and should be instinctive. But malama is not just for the land; it’s for the people. People are precious, and each deserves our care.
How Do I Incorporate Mālama into my Everyday Life & Real Estate Business?
I pride myself on taking care of my clients. Malama also means serve or honor. These are both words I use to describe my experience. I love to serve. It’s an honor to be chosen by my clients to help them with real estate. I also chose to be part of a company that shares the same values and agrees there is not only importance in taking care of the people, but also the land. Hawaii Life Conservation and Legacy Lands is a entire department at our Real Estate brokerage dedicated to focusing on protecting our land and oceans.
Bob S
January 20, 2024
Aloha! I love this saying: Malama the Aina! it needs to be adopted everywhere. i would also like to note that the use of chemicals is not good for the land, the wildlife and the people. anything synthetic, plastic and processed should be avoided. Mahalo! Bob S. Kapaa