Selling Advice

The Super Bowl of Transactions

Nothing is more American than the spirit of self-reliance, but trying to quarterback the largest transaction of your life can actually find you throwing passes right into the hands of the opposing team. Statistics show that you cost yourself time, effort, and certainly money by attempting to do so.

The Role of Real Estate Agents

The majority of homes sold are still listed with an agent, especially here in Hawaii. With so many buyers from off-island, it’s unrealistic to believe buyers have time, patience or motivation to drive miles and miles of roads scouting “For Sale” signs. With a limited amount of time in which to conclude their purchase, they want to make wise use of their time.

Buyer and Seller Motivation

After one disappointing experience visiting a home listed in the newspaper or posted on Zillow or Craigslist (watch out for scammers), most buyers flock right back to an agent. Motivation alone should leave buyers and sellers with serious doubts about proceeding without professional assistance.

Challenges of DIY Selling

Sellers normally desire to “save” the commission, or worse, they may be attempting to hide defects or get around the State owner-builder regulations. Buyers are looking for sellers representing themselves because they generally feel it’s a good way to get a bargain basement price. They are looking for a “deal.” In other words, there is simply no common ground from which to achieve a “meeting of the minds.”

The Need for Professional Representation

Sellers normally find themselves wasting precious marketing time placing ineffective advertising and showing the home to unqualified buyers. Interested buyers usually find themselves unable to interact honestly with a seller about their property or are so unsure of themselves, they back away.

Hire a Professional

So, if getting across the “sold” line is your goal, hire a professional quarterback. Just like the big guys, we’re extremely motivated for you to win in the biggest of all financial transactions!

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